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Commerce & dynamic pricing

Dynamic pricing you can explain to a customer.

Rules by breed, size, coat, day, season and lead time that stack in the order you choose. Auto-yield for stays that reads occupancy, demand and lead time inside your floor and ceiling, and tells the parent why. Every surcharge as its own line on the invoice. And an experiment runner to test a price before you commit to it.

Start a business accountTry the rules
  • Quote equals charge, always
  • Yield is off until you switch it on
  • Stripe under the hood

Pricing rules

Rules that stack, in the order you choose.

A rule is a condition and an adjustment: a percentage or a fixed amount, up or down, sometimes extra minutes too. Give each a priority and a validity window, scope it to a location, and the catalogue prices every booking the same way the invoice will.

  • Priority and validityRules apply in the order you set. A holiday rule can start and end on the dates you choose and never needs deleting.
  • Live preview and conflict detectionSee the price a rule produces before it goes live, and get told when two rules fight over the same booking.
  • A history you can readEvery change to a rule is kept, so a surprising price on an old invoice can be traced to the rule that made it.

What a rule can look at

  • Breed & breed group
  • Size & weight
  • Coat type & condition
  • Time of day
  • Day of week
  • Holiday & season
  • Lead time
  • Add-ons
  • Staff tier
  • Per location
  • Validity window
  • Duration adjustment

Adjustments: percentage or fixed, surcharge or discount, plus extra minutes on the slot when a coat needs them.

The Pricing Rules tab of the Commerce Hub: fifty rules listed with service, type, adjustment, condition and priority, filters above the table, and Draft with AI beside Add Rule.
The rules tab in the Commerce Hub, from a demo business on the current build.

Try it

Watch the rules stack.

Pick a service, a size, a coat, a day, a lead time and an add-on. The receipt rebuilds with every rule on its own line. The numbers are invented; the mechanics are the product's.

An illustration · your rules, your numbers

Service
Size
Coat condition
Day
Booked
Add-on

The receipt, line by line

    Total$0.00

    Fixed adjustments apply first, percentage rules on the subtotal, in the priority you set. Every applied rule is a sub-row on the real invoice, and the same calculation prices the quote and the charge.

    Auto-yield for stays

    A thermostat, not a calendar.

    Peak-date pricing charges more on the dates you guessed months ago. Auto-yield reads the house tonight: how full the suites are, how that day of the week usually sells, and how far ahead the booking is. It nudges the rate inside the floor and ceiling you set, and the strongest signal becomes the reason the parent sees.

    • Three live signalsOccupancy, day-of-week demand, lead time.
    • Your boundsA floor and a ceiling per location. It never leaves them.
    • A reason, not a shrug“Only 3 suites left” on the booking page, not a silent number.
    • Off until you say soPer location. Catalogue rules keep working either way.

    Pricing experiments

    Test a price before you commit to it.

    Two versions of a rule, split between bookings. The card shows the booked rate, the revenue per booking and a confidence figure for each, and the experiment stops itself at the confidence you choose or after the days you set. To our knowledge, no other pet-care platform runs one.

    • Client-value pricing profiles
    • Stay rate suggestions
    • Rule performance: which rules earn and which annoy
    • Revenue-gap alerts
    • No-show risk priced into a deposit

    The models behind these read the same record the front desk writes to. Every suggestion shows its reason.

    Advanced Tools in the Commerce Hub: settings, price matrix and experiments buttons, AI pricing insights per service, revenue gap alerts and the pricing test bench with a client-facing price preview and a seasonal calendar heatmap.
    Advanced tools: the test bench, price matrix and experiments sit beside the rules.

    The Billing Hub

    Get paid at the counter, by link, or from the card on file.

    Point of sale and the invoice ledger in one place, on Stripe. Card numbers never touch enpet.

    The Billing Hub: invoiced and collected month to date with sparklines and a month-end projection, pickups due today, disputes and outstanding balance watched, and the point-of-sale tab with today's completed appointments.
    The Billing Hub on a Saturday morning, from a demo business on the current build.
    Point of saleCheck out completed appointments, walk-ins and phone payments; a quick sale for the client who only wants the brush.
    The ledgerEvery invoice, searchable and filterable; refund or void with a reason; see when card payments land in your bank.
    Cards, readers, linksCard on file, Stripe Terminal readers at the counter, and hosted payment links with your branding.
    Tips & depositsTip prompts with split rules; deposits suggested where no-show risk is high, settled at checkout.
    Packages, memberships, gift cards, loyaltyThe full lifecycle of each; credits redeem at booking; points and tiers for the regulars.
    PromotionsDiscount codes mirrored to Stripe, typed at checkout or pinned to a business.

    Retail on the same invoice

    The shampoo, the brush and the groom, one receipt.

    Retail prices and tax per product, a picker on the invoice, stock that falls as you sell, and purchase orders when it runs low.

    Retail & inventory in detail

    Questions

    What owners ask about pricing.

    Is dynamic pricing on by default?

    No. Auto-yield is off for every location until you switch it on, and it only ever moves a rate between the floor and ceiling you set. Catalogue rules apply first; yield is a layer on top for boarding and daycare.

    Will a client see why the price changed?

    Yes, twice. When booking, the dominant signal is shown as a plain reason such as “Only 3 suites left”. On the invoice, every applied rule is its own sub-row, so the front desk can explain the difference between the catalogue price and the total.

    Can the quote and the charge ever differ?

    They run through the same calculation at the same point in the code, for the public booking page and for checkout. What the parent saw is what they are charged.

    Can I test a price before committing to it?

    Run an experiment: two versions of a rule, split between bookings, with booked rate, revenue per booking and a confidence figure side by side. It stops itself at the confidence you choose or after the days you set.

    Price the way you already think, then let the numbers talk back.

    Rules today, yield when you are ready, and an experiment whenever you are curious. Prices on the pricing page come from the live catalogue.

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