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Built in the open

What shipped.

Every change that reached the live service, dated the day it did, written for the people who use it. No roadmap here: if it is on this page, you can use it today.

Latest entry Sat, Sep 5 · 15 entries since launch

September 2026

  1. Sat, Sep 5For businesses

    Business pages that machines can read

    A business's public booking page now carries schema.org data: services with catalogue prices, listed locations and hours, and a rating only where parents consented. A mobile business shows its service area and never a home address. A sitemap lists the businesses that opted into the directory, every private page is marked noindex, and each host has a robots policy. Search engines and assistants can now read a business the way a person does.

  2. Sat, Sep 5For businesses

    Revenue reports for all locations show the numbers again

    The Reports page returned zeros whenever no single location was selected. The cause was a filter that could never switch off; it is fixed across every report that had it, with a test that stops it coming back.

  3. Sat, Sep 5For pet parents

    The parent portal has a front door

    my.enpet.ai now lands on the pet-parent sign-in, and my.enpet.ai/register opens the Register tab directly. Invite and claim codes in a link survive the hop. Before this, the parent address showed the business landing page.

  4. Sat, Sep 5Everyone

    Two real mailboxes on every legal page

    Privacy requests go to admin@enpet.ai and accessibility reports to support@enpet.ai. The placeholder addresses the pages used to show are gone.

  5. Sat, Sep 5For businesses

    Network consent lookups fixed

    The check that decides which pet parents may receive a message on each channel could fail silently for a batch of recipients. It now answers for every recipient, every time.

  6. Fri, Sep 4For businesses

    Card payments are on

    Checkout, hosted pay-by-link, card on file, deposits and Stripe Terminal readers are live for businesses on the platform account. Card numbers are collected by Stripe and never reach enpet.

  7. Fri, Sep 4For businesses

    Promotions and discount codes

    Create a discount once and it is mirrored to Stripe. Type the code at checkout or pin it to a business so it applies on its own. Every code shows on the invoice as its own line.

  8. Fri, Sep 4For businesses

    Plan prices follow the admin catalogue

    The price you see on enpet.ai/pricing, in the app and on your Stripe invoice is the same number, refreshed from one catalogue, with a drift check that flags any difference.

  9. Thu, Sep 3For businesses

    Email templates you can edit

    Every platform email a business sends, from invites to closure notices, now has an editable template in the admin surface, and the reason for a revoked invitation travels in the email.

  10. Wed, Sep 2Everyone

    enpet is live on its production cloud

    app.enpet.ai, my.enpet.ai and go.enpet.ai run on a managed Kubernetes cluster with nightly database backups to object storage and a public marketing site at enpet.ai.

August 2026

  1. Wed, Aug 26For businesses

    Your name in the From line

    Emails to your clients carry your business name and reply to your own inbox thread, from one shared, well-reputed sending domain.

  2. Tue, Aug 25For businesses

    Broadcast SMS and coverage offers

    Send a message to a segment of clients within the consent rules, and offer a shift that needs cover to staff, who accept with one tap.

  3. Mon, Aug 24Everyone

    The waitlist, end to end

    A cancellation offers the spot to the next parent by text; the first tap claims it. Parents see where each pet stands, and staff see the whole list per service and day.

  4. Sun, Aug 23For businesses

    Paid plans can require a card at sign-up

    A business choosing a paid plan can be asked for a payment method before the account opens, with a clean return path when it is added later.

  5. Thu, Aug 20For businesses

    Plans, add-ons and one subscription

    Base plan plus add-ons on a single subscription, limits resolved from the highest entitlement, trials and prices from the live catalogue, and billing operations for the platform team.

Things that are being built are on the AI page under “coming soon”, labelled and uncounted. This page only ever lists what is live.

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